answersLogoWhite

0

Sometimes the owner of the team chooses the name, as is the case with the Chicago Blackhawks. The team was originally known as the Black Hawks, which was the nickname (the Black Hawk division) of original owner Frederic McLaughlin's infantry division in WWI. However, most of the current names of NHL franchises were chosen via fan naming contests, wherein the team's front office chooses a few potential team names based on their own ideas and community feedback, and then allows fans to vote to decide the name. Another variation of this method is holding a write-in campaign, where individual fans suggest names and the most frequently suggested/owner's favorite suggestion is chosen.

User Avatar

Wiki User

14y ago

What else can I help you with?