In 2010, in a 36 race schedule, including bonuses, Dale Jr. earned $4,940,288.
Nothing, dead people can not make money.
In 2008, including bonuses, Dale Jr. earned $5,449,861 in a 36 race schedule.
In 2011, in a 36 race schedule, icluding bonuses, Dale Jr. earned $5,329,888.
In 2012, including bonuses, Dale Jr. earned $5,816,567 in the Nascar Sprint Cup Series.
For his win at Michigan International Speedway on June 17, 2012, Dale Jr. earned $168,775.
I've never heard of a Dale Earnhardt package available from the factory, but many of those packages were dealer installed down south.
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Excluding bonuses, Dale Jr. earned $1,506,363for winning the 2014 Daytona 500.
Dale Earnhardt, Jr. won both races. The first race was a 5 lap race in which Shaquille O'Neal had a 1 lap head start. The second race was a 10 lap race in which both racers started evenly, but Dale Jr. had to make two 4-tire pit stops. Both races were won by a last lap pass by Dale Earnhardt, Jr.
Only what she earns!
For winning the 2014 Daytona 500, Dale Jr. earned $1,506,363. This excludes bonuses.
Actually, Dale Earnhardt Jr. made $27.1 million dollars in 2007 to Jeff Gordon's $22.5 million dollars. You can expect Dale's income to go up with new sponsorships from Adidias, Pepsi (Amp), and Sony. In fact, Dale commanded the largest endorsement deal in Pepsi's history when he signed with Hendrick Motorsports and picked up Amp as his primary sponsor.