Depends what type:
Football dancing fake cheerleaders: Of course its thr weapon to get boys into them
Competitive : we stunt and fly so we cant hold pieces of plastic with weird stuff coming out of it
Chat with our AI personalities
No, usually when the female cheerleaders use poms, the men will use a megaphone
No.
In Competitive Cheerleading they do the same as the girls the men can even fly if they want but they normally base or backstopping competitive cheer leading no one uses pom poms)
To amuse the viewers. They catch the light, they make a sound - it's like a giant rattle shaken to distract a child from the fact that he is waiting. Shiny...