No. In each conference, the top 4 rankings are the three division winners and the non-division-winning team that has the best record out of the rest. You win the division by having the best record out of the division. The order of the top 4 is by record of these 4 teams. The other 4 playoff teams take their ranking by record behind the first 4. So, to answer you question: No, the division winner is always in the top 4 ranking of their conference.
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