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According to Sports Illustrated Magazine, March 8, 1976: "...Canadians have failed to respond to the 'official' Olympic Games welcoming song. Recorded by a teen-age singing sensation named René Simard, whose records usually sell in the hundreds of thousands in Canada, Bienvenue à Montréal (Welcome to Montreal) has been a bomb. Miffed by this is André Morin, whose title is director general of official ceremonies. 'We could sell millions of records,' he says, 'but it must be played over the air. The press and the radio don't want it on the air because of their personal evaluation of the song.' A Montreal radio station confirms this, but insists that its refusal to play Welcome to Montreal is actually an effort to help the Olympics. The song, it says, is both unimaginative and overpromotional, and because there is so much cynicism already about the Olympics, 'playing the song might turn a lot of people off.'"

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Q: Why was Rene Simard's Montreal Olympics 1976 theme song boycotted?
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Of course Rene Simard Sang at Montreal Olympic Stadium....did he? that is what i hoped! if he did sing at he opening ceremony, could you please provide some evidence? i have done a lot of research but could not find any. his song was the official theme song but was boycotted by the media. there is no such evidence that rene sang at either ceremonies in the olympic official recording book.


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