Dale Jarrett started the long time tradition of kissing the bricks. In 1996, after winning the Brickyard 400 at the Indianapolis Motor Speedway, Dale Jarrett stated to his crew chief Todd Parrott that he wanted to do something unique after the victory. His crew chief and team joined in and drivers have kissed the bricks after every Brickyard 400 and Indianapolis 500 win ever since.
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