Vladimir Lenin, head of the Bolshevik Party promised this to the Russian people to get them to support his cause.
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Peace, Bread and Land
Why wouldn't it be popular? You have Russian peasants that are in the cold, that are hungry, that are fighting for their country in a war they had nothing to do with, and then you have the rich wasting their money away on superfluous things. He promised them food, shelter, and land, which of course is what they all desired.
He promised the people land, shelter, and bread. Because most Russian citizens were peasants at the time. This was done by the April Theses where he mentioned " All power to the Soviets" & "peace, Bread and land". He also promised to take Russia out of World War 1. The war had pushed Russia to the limit - and beyond, therefore this made Social, economic conditions inside the country hard. Also the Political system was not well received from the Russian people. They beleived that the Tsarist system just brought catastrophe to the Country.
In Russian, "Отдых в мире" means "Rest In Peace".