The NFL or the host city I think
Halftime entertainment at Super Bowl III was provided by the Florida A&M Marching Band.
the hosting stadium
Madonna.
Prince performed during the halftime show at the 2007 Super Bowl XLI.
The Television network that wins the Bid to broadcast the Super Bowl pays the NFL. The TV network makes their money through Commercials. The consumer that buys the products from the companies that buy commercial time for the Super Bowl pays for everything.
By a bid for who pays the most
It was announced on Thanksgiving that the Black Eyed Peas will be the halftime entertainment at Super Bowl XLV.
Bridgestone
Tom Petty and the Heartbreakers
rich people
The Who! www.nfl.com/goto?id=09000d5d8147baad
me alex yates.