Celtic by far as they have a world wide fanbase. with over 9 million. with fans from Ireland usa austrilia, china, japan etc
Rangers are a bigger club as they have a bigger support in the UK a bigger support in North America,Celtic are only popular in New York,Boston,Chicago etc cities in the north east which have large population of Irish immigrants.In areas like in the mid west and the states of Texas and Florida two of the largst in the USA Rangers have large fan bases.In Canada Rangers have a lot more supporters than Celtic areas like Toronto and Vancouver have large Rangers fanbases.Commonwealth countries like Austarilia,New Zealand and South Africa have by far more Rangers supporters than Celtic.Then there are Rangers supporters all over Spain with Brittish ex-pats.Celtic can try to cling on to the whole Irish thing and claim the majority of Irish people support Celtic but actually In the Irish republic there is probally more Liverpool and Man Utd fans than Celtic.Rangers are a worldwide club Celtic are only associated with Irealand.
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In the 2016/17 season, the average home attendance for Rangers FC was 48,893 and during the same period for the Tottenham Hotspur it was 31,639.
Both teams are known for having some of the largest fan bases in the UK. It should be noted that Rangers FC play in the Scottish Premiership whilst Tottenham Hotspurs play in the Premiership.
Rangers have traditionally always had more supporters than Celtic.
Celtic are one of the best supported clubs in the world, they definitely have a bigger following than Rangers..