Through Super Bowl XLIII, the Pittsburgh Steelers (SBs IX, X, XIII, XIV, XXX, XL, and XLIII) lead AFC teams with 7 Super Bowl appearances. The New England Patriots (SBs XX, XXXI, XXXVI, XXXVIII, XXXIX, and XLII) and Denver Broncos (SBs XII, XXI, XXII, XXIV, XXXII, and XXXIII) each have 6 Super Bowl appearances.
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Since the AFL-NFL merger in 1970, that is the Dallas Cowboys and Pittsburgh Steelers who each have played in 14 Conference championship games. The Cowboys record in those games is 8-6 and the Steelers record is 7-7.
Of the 43 Super Bowls that have been played, AFC teams have won 21 of those games.