Ross Rebagliati became a household name in 1998 when he won the first ever Olympic gold medal for Snowboarding! Whenever you think of snowboarding you think of Ross Rebagliati. Ross is current a coach of his own RASTA camps (Rebagliati Alpine Snowboard Training Academt). www.RossRebagliati.com. The most well-known snowboarder would have to be Shaun White, but he is NOWHERE near the best snowboarder. He is the Poster Child of one of the biggest company's "Burton", and he gets basically all the media attention at competitions and in commercials.
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Shaun White is the to most people, because of his abilities to get big air and also being a winner.