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It was widely available and broadcast in many countries over 25 million GB watched the opening ceremony that was also broadcast to a larger audience in the USA and around the world. The home nation broadcaster was the BBC, which broadcast up to 5,000 hours of the competition and other material using over 27 channels including the red button, SKY, Freeview, Freesat and online. The 2012 Summer Olympics in London were broadcast around the world, with Olympic Broadcasting Services (OBS), an agency of the International Olympic Committee, serving as the host broadcaster
It is estimated that more than a billion people watched the 2012 televised Olympics
As per the 2010 Vancouver Olympics.
3 Billion viewers watched it throughout different media outlets.
4.7 billion people watched some part of the games ontelevision (compared to the 3.7 billion of Athens 2004).