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Three-time Indianapolis 500 winner Louis Meyer regularly drank buttermilk to refresh himself on a hot day and happened to drink some in Victory Lane as a matter of habit after winning the 1936 race. An executive with what was then the Milk Foundation was so elated when he saw the moment captured in a photograph in the sports section of his newspaper the following morning that he vowed to make sure it would be repeated in coming years. There was a period between 1947-55 when milk was apparently no longer offered, but the practice was revived in 1956 and has been a tradition ever since.

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Where does the Indy 500 milk come from?

The milk served at the Indy 500 comes from the Dairy Farmers of Indiana. Since 1936, the tradition has been to present the winning driver with a bottle of milk, symbolizing the importance of dairy farming in the state. The milk is typically whole milk, chosen for its rich flavor and nutritional benefits. The tradition has become an iconic part of the race's history and celebration.


After winning the Indy 500 what does the winner drink?

They will usually drink water, soda or Gatorade etc. when they exit their cars and do their interviews. After the interview, the driver and his crew are usually still celebrating in Victory Lane and beer or champagne can be present. The drivers will use the brand of their sponsors in the winner's circle when available. Budweiser, Miller Lite, Coca Cola etc.


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