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From Bob Duff in his Detroit Red Wings article in Total Hockey: The Official Encyclopedia of the National Hockey League: "Norris had been a member of the Montreal Amateur Athletic Association, a sporting club with cycling roots. The MAAA's teams were known by their club emblem and these Winged Wheelers were the first winners of the Stanley Cup in 1893. Norris decided that a version of their logo was perfect for a team playing in the Motor City and on October 5, 1932 the club was renamed the Red Wings." Coincidence or not, the new name and logo marked a turnaround in the team's fortunes. The Detroit Red Wings made the playoffs in their first season, and won their first Stanley Cup in 1936.

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