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People come to watch the cricket which brings alot of tourists just to watch the cricket. Also during the cricket they tend to show some views around the country the cricket is in which might trick some people into going there
Opportunity Cost: if you are doing any work and getting money at 10$ per hour for seven hour then if you stop working and start watching cricket match then you lost those 70 $ by watching that cricket match so at that moment opportunity cost of watching match is 70 $ for you which you lost due to cricket match.
dale steyn
low demand
rising profit, because in case of scarcity, the price signal induces producers to increase their capacity because rising price means rising profitability. :)