The original ECW brand was financfed for its last year by Vince McMahon and was losing money so he(Vince) decided to shut the brand. However when he bought WCW he decided to brng back some of the popular stars and have the invasion storyline. This was highly successful leading to the founder of ECW Paul Heyman to ask Vince could he ive the fans one last taste of the original hardcore mayhem and so created the Pay-Per-View One Night Stand. When Vince saw this was a hit he decided to ressurect the ECW brand as part of the WWE but tone down some if not all of the blood and hardcore rues.
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