Both for old and modern sports card, you may check beckets.com or PSA. Beckett offers an online price guide for sports cards and other collectibles. You need to subscribe which may cost you a few dollars, but, trust me you will not regret. Also, if you are more comfortable flipping through magazines, Beckett monthly subscriptions and price guide books will be perfect for you.
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Sport enthusiasts collect sports cards as a hobby but, many collectors do it for trading purpose. Not all cards are worth the same. The value of the cards is determined by several factors like; physical condition of the card in case of vintage items, the player's popularity, rarity of the card, either rookie or normal etc.
Also, it is best if you know the pricing trend. For this you may subscribe to Beckett Online Price Guide which provided maximum and minimum book value. Visit beckket.com. Another option is to check out from auction sites like eBay. But, you need to be very careful because there may be multiple listing or seller of the card in different price points.