Vince Lombardi said the #1 Speech because he felt that his team needed to listen to him, get motivated, to have a force that will guide them to win the Super Bowl, and he believed this speech would be the force that he needed.
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Vince Lombardi gave his "What It Takes To Be Number One" speech in 1970. This speech by the famous football coach was inspirational for not just football players, but for people around the United States.
Vince Lombardi was the well known coach of the Green Bay Packers for many years. He famously gave a speech that was meant to inspire his team before a big game.