Nascar owners get paid 15,000,000 to 60,000,000 depending on who the drivers are and also how many drivers he has
Depending on how well you do (winnings) and how much they and the race itself pays.
In the Sprint Cup Series Ryan Newman winnings were $6,179,560.
In 2011, Carl Edwards earned $11,351,964 in the Nascar Sprint Cup Series and $2,058,814 in the Nationwide Series.
In 2012, including bonuses, Dale Jr. earned $5,816,567 in the Nascar Sprint Cup Series.
In 2011, Tony Stewart made $6,567,771. in race earnings.
On race day, 43 active pit crews participate in the Nascar Sprint Cup Series. The drivers who did not make the race also have their own pit crews.
Companies sponsor NASCAR itself, such as Sprint, which purchased the naming rights to the premier series. Fans buy tickets, merchandise, and food as well, and I'm not positive, but the tracks might have to pay NASCAR just to be on the schedule. Also, NASCAR makes millions of dollars off of TV rights from FOX, TNT, and ESPN.
That is a relative question. If you are a major owne, like Rausch ,you make a big heap of money. On the other hand, if you are a privateer, like Robby Gordon, you barely make enough to keep racing. Equality does not reign in NASCAR; capitalism does. Bottom line, NASCAR is a rich man's sport and the more money you have to sink into your team the better your results and the more money you make. That does not make big team owners evil, it makes them successful. It's the American way.
A NASCAR driver makes more money than a soccer player. NASCAR drivers also make a lot of money from sponsors.
Matt Kenseth drives a Toyota Camry in the Nascar Sprint Cup Series.
They were used to make money for their owners.