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As Basketball evolved over the years, so too have the rules that govern it. One such rule is the implementation of quarters.

Why did this rule come about in the first place?

Like many things in life, it all comes down to money. When James Naismith invented basketball, he divided the game into halves, and each half was 15 minutes long.

As basketball grew into a business, there became a greater need to maximize profits. Therefore, organizers implemented rules to:

Increase viewership by encouraging more exciting offense

Increase the number of commercials that could be shown during breaks in the action.

The solution? Four 12-minute quarters.

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adi writes

Lvl 2
2y ago

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