A 30-second ad in Super Bowl XLV (2011) on CBS costs between $2.5 million and $2.8 million. The record cost for a Super Bowl commercial was during the 2010 Super Bowl on NBC, when ads averaged $3 million a piece.
Most likely a Budweiser commercial.
Doritos 2010 Super Bowl Challenge Commercial - 2009 was released on: USA: 14 November 2009
In 2010 the average cost of a 30-second commercial was (according to CBS the network that televised Super Bowl XLIV that year) approximately US $3.01 million. This excludes costs and fees for actors,equipment,ad agencies,directors,crewand other personnel.
The song in the 2010 Nike commercial (first aired during the Vancouver Winter Olympics) is "Ali in the Jungle" by The Hours.
During the 2011 Super Bowl.
Colts lead 10-6