The first famous Super Bowl ad was a 1974 commercial for Noxzema the featured Super Bowl legend Joe Namath
For a commercial during the 46th Super Bowl it was 3.5 million.
The best type of Super Bowl commercials was DORITOS!
A 30 second commercial in Super Bowl XXXV cost $2.1 million.
According to answers.com, a 30 second commercial in Super Bowl I cost $42,000. Compare that to a 30 second commecial in Super Bowl XLII at a cost of $2,700,000.
Budweiser Bud Bowl