0
(1985) The Air Jordan I was designed by Peter Moore and marked a new era in the design of Basketball shoes. The black/red model was banned by the NBA due to NBA color rules and this actually helped to create more publicity and more interest for the shoes. Whether this was a marketing ploy from Nike or not, it helped to generate the interest that, to date, has supported twenty-one different Air Jordan shoes, numerous retro versions, and limited editions.
The original Air Jordan I came with a double set of laces to match the two colors of the shoe. For example, the black/red model came with one set of black laces and one set of red laces.
The white/black-red and black/red Jordan I was released as a retro in 1994 and sold very poorly, however in 2001 they released them again in patent leather and the demand was much greater. Despite the changing of the times, the Air Jordan line has managed to survive controversy and changes in fashion while producing a quality basketball shoe.
Wiki User
∙ 13y ago
Add your answer:
Earn +20 pts
When was Nike Air Jordans invented?
The first Air Jordan shoe was released on November 1984.
Did Michael Jordan make Nike?
No, jorden just endorse the brand nike. Nike is a german company.
Does Nike make Jordan's?
Yes.
Did Michael Jordan make Nike's popular?
yes
What company make jordans?
Nike makes Jordan's.
How much money did Nike make in 2008?
How much money did nike make in 2008?
How did Air Jordan get started?
Michael Jordan was signed by Nike before he entered the NBA as a highly prospected rookie. Nike offered to create a signature shoe for Michael Jordan named after him. This was the first signature basketball shoe for Nike and the most significant in the company's history. The first Air Jordan shoe was released in 1985.
Why does Michael Jordan make more money than teachers?
Because he sponsors Nike. :)Because he is a world famous basketball player.and he's good looking ;)
What would you consider to be Nike's 'superb marketing skills'?
Nike's obvious ability to get top athletes of the generation to be their spokesperson is a great marketing skill. Take for example when Michael Jordan was for Nike. People loved MJ and wanted to be just like him. Kids wanted everything Nike because Jordan wore everything Nike. Also, by having big named athletes endorse Nike, the athletes are able to make their own shoes, clothing line, etc. making more money for Nike.
What would you consider to be Nike's 'superb marketing skills?
Nike's obvious ability to get top athletes of the generation to be their spokesperson is a great marketing skill. Take for example when Michael Jordan was for Nike. People loved MJ and wanted to be just like him. Kids wanted everything Nike because Jordan wore everything Nike. Also, by having big named athletes endorse Nike, the athletes are able to make their own shoes, clothing line, etc. making more money for Nike.
Who profits off the sales of Jordan shoes made by Nike?
Jordan Brand is a relatively small company compared to Adidas, the mother company to several lines of shoes. If you compare the average price of Jordans to the average price of a pair of Adidas, Jordans are the more expensive shoes. Hoever, overall, the Adidas company is worth more than the Jordan company because they make a heck of a lot more shoes. Jordan Brand, on the other hand, is a daughter company of Nike. Nike is worth about $25 billion and Adidas is worth about $21 Billion.
How much does Michael Jordan make in endorsements?
To much. Simply to much.
